The Alchemy of Business is a podcast show presented by Steve Rodgers, best-selling author and goal-oriented business consultant. Steve Rodgers speaks with leading business people about spiritual intelligence (SQ), profit, purpose, productivity, entrepreneurship, spiritual business and business growth, combining practical, actionable business solutions with soulful insights for people seeking deeper meaning in their lives and greater success in their work. In The Alchemy of Business, determined leaders from all walks of life speak out and share their failures and triumphs and everything in between.
In the 30th episode of Alchemy of Business, Jaime Nacach, Virtual Latinos’ CEO, presents his own perspective on business management and the procedures for building a digital work environment where technology and human efforts come together.
As a Jewish-Turkish Mexican living in San Diego, CA, Jaime learned early on what hard work meant and what his future career would be: marketing technology to help businesses bloom. Coming from a family full of entrepreneurs, he has built many websites since high school and has constantly educated himself to improve their usability and profitability, to help business owners understand the importance of building trust in online businesses.
And then Bloominari was born. A marketing agency specializing in automation and sales that have helped many small businesses achieve greater success and sales. By this time, Jaime had already had some bad outsourcing experiences with virtual professionals from overseas. Starting in Tijuana, Mexico, and spreading throughout Latin America, Jaime found the best and most experienced professionals right here, on the same continent. Virtual assistants working in similar time zones, ready to take on tasks that used to take up clients’ time and resources.
Combining Technology and People
Virtual Latinos was born from the opportunity of offering positions with many appealing aspects for Latin virtual professionals. Benefits include long-term working relationships, better income with regular pay, and a 100% remote work which also improves the customer experience and provides stability, and quality of work for the business owner who delegates tasks to a virtual assistant.
Delegating the right tasks to the right people is step 1 in implementing an automated work environment. In other words, any automation cannot function properly without the human side. Many tools such as Zapier or artificial intelligence (AI) tools have become the most valuable solutions for Virtual Latinos to automate processes and save enormous human efforts that have led to the development of the relationships between team members, virtual assistants and customers as they are today.
The use of artificial intelligence and algorithms for business growth may be new to some entrepreneurs, but this is a leading market in the technology industry that has grown exponentially in the last 10 years. There are many ways to use AI for business growth. Chatbots, for example, can be used for various purposes and interactions, but without the attention of a human, it can become a frustrating experience for your customers.
Showing clients how to outsource tasks and use technology to their advantage was not as easy as it is today. Convincing business owners that automation and virtual workers are reliable resources for growing their businesses has been a much easier task since the advent of the home office in recent years. Talking about this type of technology in an era dominated by social media is the kind of challenge that led Jaime to develop his own business model and share his experience with outsourcing.
Communication Processes To Build Virtual Teams
The creation of a community was Jaime’s primary goal since he recognized the Latin labor force. And every community has values and rules. Virtual Latinos is no different. Here, every virtual professional has passed a criteria test and acts according to our Code of Ethics. Technology has been key to opening the door that drives our remote workers. It has helped not only to preserve our culture, but also to expand and spread the community of VAs through the best and oldest marketing method: Word of Mouth through good experiences.
To save not only time but also human effort, automating your workflow is key. But valuing and supporting the team that does the work is also important. Human resource savings within the Virtual Latinos team are over 40% thanks to the good use of marketing and process automation. A manageable and efficient team of virtual professionals whose job is to find and vet the best Latino talent to help companies like yours.
There are several processes that ensure that all the engines work as if they were one and the team behind them:
When you work remotely with team members, it’s normal for work schedules to vary to some degree. Your remote assistants may work in a time zone that is 2 to 4 hours different from yours, but sometimes they may work in the same time zone or in a time zone with a 1-hour difference. So it’s always important to keep track of who is available and who is not. A good way to do this is to have a check-in and check-out routine where each employee knows who is working and who is offline. Some virtual assistants can be available at any time. You just need to arrange this with them to make sure it works properly.
Also, project management tools are essential to keep your team organized and working at a good pace. You can control and manage each task and its associated schedule, track the status of all the work in your company and see how your team is working together. You can also consider a CRM if you do not already work with a similar system. These types of tools can ensure that your business processes run smoothly and under your team’s supervision.
Virtual teams are usually very diverse, so it is also a good practice to bring your employees together, so they get to know each other better. Each team member needs to know the role of the other and be approachable enough to talk.
How Virtual Professionals Helps Business Owners?
There are many tasks for which companies hire virtual assistants. They can help you streamline business processes and free up your time. Many industries have been professionally served by Virtual Latinos since 2018.
Types of businesses that can benefit from virtual professionals
Through Virtual Latinos, specialized professionals are being hired in many fields for companies in the U.S., Canada and around the world. From startups to non-profit organizations, any business owner can benefit from the help of a Virtual Latino. The tasks that remote professionals perform in each business can vary, and depending on your needs, you may need to hire more than one VA.
Working with a VA means having an expert which you can trust to contribute with high-quality work. It also often requires some understanding of the industry in which you are working. When you hire a virtual professional, you need to make sure you know what role you want to assign to your new team member. Someone who has experience taking customer service calls from appliance companies, for example, will be doing drastically different work than a marketer for real estate. In all cases, VAs positions may vary to meet the needs of your company.
A good idea is to make a list of the tasks you need help with so that you know exactly which tasks your VA will be involved in. It is also a good idea to understand the tasks that do not bring in direct revenue. It is very easy to spend a lot of time on admin tasks that also consume resources without impacting directly your revenue. High-value tasks contribute directly to increasing your bottom line, while low-value tasks are all the duties and day-to-day operations you need to keep in mind when running a business. The fastest way to increase revenue is to do high-value tasks that yield a higher profit, and then use those profits to delegate low-value tasks like accounting, customer support, or project work to a VA.
Types of tasks virtual assistants can help with
There are infinite possibilities of tasks a virtual assistant can help you with. Some of the most common are:
- General Administrative and Executive Assistant
- Branding and Graphic Design
- Email marketing and Automation
- Pay-Per-Click Advertising
- Social Media Marketing
- Customer Support
- General Digital Marketing
- Project Management
- Human Resources Management
- And much more!
Virtual Latinos is very specific about matching VA’s with roles in which their expertise is the perfect fit for the clients. Look at some specific tasks our VA’s perform and see if there is a role that matches your needs.
Risks of hiring virtual workers
These and similar areas of work still require caution and commitment on the part of the business owner. When you hire a virtual professional, you are responsible for finding, interviewing, screening, selecting and managing your VA. This is a process that can take up your time and end in a frustrating hire if the virtual employee does not meet the needs of the business. When you hire from Virtual Latinos, you get experienced virtual assistants. While the VL Recruitment Team recruits, interviews and selects the best candidates for you, you can spend more time growing your business.
To ensure a stable working relationship, Virtual Latinos also signs each employee as a contractor. In addition, a Non-Disclosure Agreement (NDA) is signed to prevent data misuse and ensure the security of your business information.
Watch The Full Steve Rodger’s “Alchemy of Business” with Jaime Nacach Episode
Hiring A Virtual Professional
Our selection process is what sets Virtual Latinos apart from other agencies. First and foremost, we hire only the top 2% of the most experienced virtual professionals from Latin America. Hand-picked virtual assistants who are ready to take on tasks that take time and resources away from companies.
If you are a business owner and are currently searching for a VA, we can provide the best talent for your company without risking your budget. Also, Virtual Latinos guides you through the entire process of working with your virtual professional, from searching, interviewing, hiring, and onboarding your VA until you reach your goals.
As a Virtual Latinos customer, Jaime himself will advise you for free on how to adapt your business to a digital environment, what tools to use to automate processes, and how to properly deploy your workforce.
Getting started with a virtual assistant is easy with Virtual Latinos. Fill out our short Get Started survey, so we can learn more about you and your business needs.