Improve your Workflow Archives - Virtual Latinos

Virtual Latinos: The Best, Most Affordable Virtual Assistants in the US Time Zones

Hiring

Hiring a virtual assistant can be a great choice for any small business owner, but the process of finding the right virtual assistant can be incredibly challenging. Many small business owners have struggled with bad virtual assistants due to various issues. Typically, these conflicts come down to the quality of services provided in proportion to the cost of securing those services. Many virtual assistant services simply do not provide the results small business owners expect, leading to excessive expense and serious frustrations.

When hiring a virtual assistant, business owners should carefully weigh the value of the services provided by the assistant with the cost of securing the assistant’s services. It’s also vital to consider future growth and how the virtual assistant can help small businesses succeed in the future. One small business owner ran the gauntlet of different virtual assistant services, ultimately discovering that Latino virtual assistants offer incredible value and long-term benefits that virtual assistants from America and the Philippines simply cannot match. This small business owner who invested in an American virtual assistant agency quickly discovered that the value of the services provided did not justify the high price point, and hiring this company ultimately hurt the small business’s profitability.

Common Problems With Virtual Assistants in America and the Philippines

When a small business owner chooses to invest in a virtual personal assistant, they should weigh available options for virtual assistant services carefully. Many American-based virtual assistant solutions offer decent quality work but charge very high price points. They do this because they focus on providing convenient outsourcing rather than offering true partnered service providers that want to see clients grow their businesses.

Many companies outsource their virtual assistants from overseas. The small business owner who struggled with the American agency then turned to a company in the Philippines but encountered a host of new problems. While the virtual assistant agency in the Philippines offered a much more attractive price point than the American agency, the small business owner quickly realized that the virtual assistants from the Philippines did not possess a strong understanding of North American business practices nor complete fluency in the English language. Additionally, the virtual assistant based in the Philippines worked in a vastly different time zone, resulting in many scheduling conflicts. Ultimately, these drawbacks resulted in lost productivity and cost the small business owner about as much as the more expensive American virtual assistant agency.

When a small business owner needs top virtual assistant services, it can seem challenging to find the right balance of value and price. The small business owner soon learned that where the American and Filipino virtual assistant agencies failed, a Latino virtual assistant agency could succeed.

Benefits of Working With Latino Virtual Assistants

Small businesses have a tremendous opportunity to break into international markets with the right support. The small business owner who struggled with American virtual assistants and the agency based in the Philippines eventually discovered that Latino virtual assistants offer an incredible value, balancing expert-level assistant services with an attractive price point and a host of additional advantages.

Working with a Latino virtual assistant means unfettered access to a dedicated virtual assistant accustomed to working in North American time zones. There was no need to worry about scheduling conflicts common with the agency in the Philippines, and the Latino virtual assistant provided easier access to Latin American markets like Mexico, Ecuador, and Costa Rica. The Latino virtual assistant was fluent in English and Spanish, making translation and coordination between different business partners and customers across both continents faster and more reliable.

Why Choose Virtual Latinos?

Latino virtual assistants from Virtual Latinos offer unbeatable quality. It is essential for any business owner to keep expenses as minimal as possible, but the stress of handling every day-to-day responsibility can eventually cut into productivity and profitability. The cost of hiring a Virtual Latinos virtual assistant easily pays for itself thanks to the unmatched level of value Virtual Latinos offers.

A small business owner can expand to new markets with greater confidence, reach a wider customer base thanks to Virtual Latinos’ expertise in dealing with both the American and Latin American business markets, and avoid the excess expense of hiring American virtual assistant agencies and other hassles that typically come with outsourcing assistant services overseas.
Hiring a virtual assistant for small businesses through Virtual Latinos is a cost-effective option that can streamline business operations, open the door to new markets, and increase a small business’s profitability in several ways. Contact Virtual Latinos today to learn more about the benefits of hiring a Latino virtual assistant.

Your Small Business Market Research Guide

Tips & How To's

Market Research 101: Understand what your customers really desire

Many small business owners have countless things to worry about on any given day. Things like marketing and customer relationship management to often fall by the wayside to make way for pressing concerns like maintaining a stable inventory and employee retention. However, market research is a crucial component of any business’s success.

How Does Market Research Help Small Businesses?

Small business owners who devote time to market research in the earliest stages of forming their companies tend to see the greatest success over time. A small business may have a stellar product and employees ready to provide fantastic customer experiences, but these assets are only valuable if the company can reach its target audience. Market research is about much more than just identifying your ideal customers, however.

Improve Customer Experiences

When you take time to get to know your target consumer base, you can offer them better experiences than your competitors. For example, have you considered expanding your product and service offerings to customers outside the United States, such as the Latin American or South American markets? A small business virtual assistant could help you provide customers in Mexico, Costa Rica, Ecuador, or any other country in Latin America with much better experiences thanks to bilingual customer service. Once you research your market base, you can cater to their lifestyles and preferences more effectively.

Set Yourself Up for Future Success 

Market research helps you develop effective strategies for serving your target customers that can carry your business for years to come. Starting your small business strong with effective customer communication and top-notch service cultivates brand loyalty. The customers who have great experiences with you in the early days of your company thanks to market research are likely to keep returning to you in the future.

Market Research Keeps You in Touch

Improved customer retention rates are an undeniable benefit of conducting thorough market research for any company. However, effective research strategies also help brands stay in touch with their market’s trends, needs, and desires. Consumers may feel loyal to you after a few good experiences in your early days, but you can’t expect their tastes and preferences to remain the same forever. A virtual assistant service can be tremendously beneficial in this aspect by taking some of the market research responsibility off the rest of your team’s shoulders and streamlining market research during market upheavals and other developing trends.

Market Research Grows Your Business

As you research your ideal customer types, the best ways to engage with your target customers and develop your strategy for long-term customer retention, you will likely find new ways to improve customer experiences and reach new customers. Hiring a virtual assistant can be tremendously beneficial in this regard; while you work on the major objectives for your business strategy, you could assign your virtual assistant to follow up on potential leads, research new markets for future expansion, and basically keep a running market research strategy going behind the scenes.

Developing Your Market Research Strategy

Every company has different goals and core values. The goal of conducting market research is to identify customers who will resonate the strongest with your core values and find your products and services valuable to their lives. Build an effective market research strategy so you can establish a strong brand identity your customers will trust.

Define Clear Objectives

Any effective market research strategy should have clear goals to guide the research process and keep the team focused. Start by assessing your current market reach and think of ways to grow. For example, if your business is looking to break into new consumer markets in Latin America, target the countries you want to focus on the most and start building a plan to connect with those customers. If this is a new territory for your business, a marketing virtual assistant from Virtual Latinos can streamline the market research process with bilingual customer service and communications.

Identify Your Target Customers

Once you’ve identified your geographic targets, start thinking of the types of customers who would resonate most with your brand, your products, and your services. Develop customer profiles that act as personas for honing your marketing strategy. For example, if your business caters to different age groups, you could develop specialized marketing campaigns that appeal to your different customer demographics. A virtual personal assistant could be a fantastic addition to your team to help with online market research remotely.

Track Customer Engagement Over Time

Construct a mapped buyer’s journey for your target customers. Every customer goes through a journey or process with a brand for virtually every purpose. Map out the interactions you hope to have with your clients, from capturing leads to converting occasional customers into dedicated buyers.

Find Reliable Help with Market Research with a New Virtual Assistant

Marketing is an ongoing process for any business, and while many small business owners think that marketing is the stuff of large corporations, this is not the case. Small business owners can see tremendous growth and increasing success overtime when they devote appropriate resources to market research. An affordable virtual assistant service can be a tremendous asset for any small business struggling with market research.

Virtual Latinos coordinates virtual personal assistant services for countless businesses across the country, providing bilingual customer service experts, marketing professionals, and administrative support professionals to small businesses at affordable rates. Contact Virtual Latinos today to learn more about the benefits of hiring a virtual assistant to assist with market research for your small business.

Improve your Workflow: 11 Tasks you should outsource to a virtual assistant

Tips & How To's

Should I outsource to a virtual assistant?  (Commonly also referred to as just a “VA”)

Why not?

If you want to save more time and money, then you should consider hiring a virtual assistant. A virtual assistant can save you lots of time and help you increase your productivity.

Since virtual assistants work remotely, there’s no overhead cost and they’re focused on helping businesses like yours to get more done.

Research by ValueWalk shows that remote workers are more productive because they have a better control of their time and spend less time traveling to the office.

Harvard Business Review conducted a study which confirmed that a home-based call center staff finished 13.5% more calls compared to those who worked at their office.

 Improve your Workflow: 11 Tasks you should outsource to a virtual assistant

Note: A Call center staff isn’t necessarily a virtual assistant but they can work from home as a VA.

Read more

Save Filter
×